Lubbock ISD-TV was started in 1985 by Dr. Alice French when she proposed an Introduction to Radio and Television and Analysis of Media course at Dunbar-Struggs High school. Dr. French served as the station’s first director and station manager and began with 11 students from four Lubbock ISD high schools.

Today, Lubbock ISD-TV resides in a state-of-the-art facility adjacent to the Byron Martin Advanced Technology Center. Students interested in careers in broadcast news, sports production and creative services receive training on industry standard equipment. Students join Lubbock ISD-TV through an Audio/Video Production course and are able to continue with the program through advanced classes, practicums and part-time assistant positions. A fully-equipped mobile unit allows LubbockISD-TV to provide coverage of events such as football and baseball games. graduation ceremonies and fine arts programs.

Programming on Lubbock ISD-TV includes a student produced newscast, a sports show and a magazine show highlighting current happenings in the school district. Viewers can access Lubbock ISD-TV programming 24- hours a day via the Internet, Suddenlink and AT&T.

For 30 years, Lubbock ISD-TV has provided hundreds of students with hands-on experience in the exciting world of television and communications. Lubbock ISD-TV continues its commitment to producing quality programming and while preparing the next generation of media professionals.